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发表于 2023-11-29 19:01:35 | 显示全部楼层 |阅读模式
CHOOSE THE RIGHT KEYWORDS Choosing the right keywords for your website is an important step in boosting your visibility on the internet. To find these keywords, the first step is to do keyword research. To do this, the first thing to do is to put yourself in your customers' shoes. What words would they use to search for what you are offering? Once you have some ideas in mind, use keyword research tools like Google Keyword Planner or SEMrush . These tools reveal the words people actually use when searching for products or services similar to yours. They also provide information on how often these words are searched and how many other competing sites use them. When selecting your keywords, aim for a balance between highly searched terms and those that are too competitive.

Highly searched keywords are often difficult to dominate because they are already heavily used by other sites. On the other hand, more specific terms, even if they are less searched for, will help you stand out. Finally, think about the intention behind each search . This allows you to create content that directly meets the needs of your visitors. For example, if someone searches for “best smartphone,” they are probably Phone Number List  considering purchasing one. If someone types “how to use a smartphone”, they are probably looking for advice. By understanding these differences, you create a more useful site for your visitors, which improves your search engine ranking. 2.3. INTEGRATE KEYWORDS INTO YOUR CONTENT It is not enough to choose the keywords to properly reference your site. You must then integrate them into your website so that search engines can read them.



Here is a list of all the places your keywords should be integrated. Page titles (Title tags): This is often the first element that search engines and users see. Make sure to include your main keyword. Meta descriptions: Although search engines don't use them for ranking, a good meta description can attract users to click on your link. Include your keywords. URLs: Clean and descriptive URLs help search engines and users understand what the page is about. Try to include main keywords in the URL. On the other hand, if your URLs are not optimized, do not change them to add your keywords. We never change our URLs. Header tags (H1, H2, H3, etc.): These tags, also called Hn tags, help structure your content and signal to search engines the main topics on the page.

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