Why 2023 is the Best Time to Start a Career in Digital Marketing

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Marketing in 2023 Resilience under pressure, flexibility, and creative thinking are all innate traits of digital marketers. These also happen to be the ingredients for success in uncertain times, which is why the demand for passionate people in this field has never been higher. In this article, you’ll learn why this is the best time to start your digital marketing career, even as a complete beginner. Why digital marketing and why now? Digital marketing has evolved tremendously over the past decade and continues to change with every new iteration of our favorite platforms and analytics tools. But no matter what changes happen in the future, one thing is clear: digital marketing will continue to thrive. This is due to many factors, but one of the main factors is the large number of new businesses being created every day.


The U.S. Census Bureau states that on average, approximately 2-4 million new business Belize Telemarketing Data applications are filed each year. But as you can see from the chart above, this average has increased dramatically since the start of the pandemic. In fact, there were 5.4 million new business applications in the United States in 2021. This is an all-time high and a 53% increase over 2019. Millions of new businesses now need help creating and growing their digital businesses. Knowing this, it’s no surprise that interest in this career path is also growing. Digital marketing is an in-demand skill so we now know there is an increased interest in learning these skills. But what about employer needs? According to data provided by Deloitte, we’ve seen marketing jobs grow by 12.2% over the past year.






Companies surveyed by Deloitte also expect marketer hiring to increase by a further 10.5% next year. Not to mention that “Digital Marketing Specialist” is the most sought-after job title based on the number of posts on the LinkedIn platform. But the characters don't look like they used to. A study by Upwork shows that 36.2 million workers in the United States are expected to be fully remote by 2025. That’s an 87% increase from pre-pandemic levels. This means that not only is the demand for digital marketers increasing, but employers are more open to having people work for them in a way that works best for them. We are no longer (necessarily) tied to a 9-to-5 workday, a full-time job relationship, or even being physically co-located with our employer. We can work any time, any place, any way. So, we now know that the need and flexibility exist – next, let’s understand what it really means to be a beginner in the world of digital marketing.Digital Marketing Is