What type of content are you expecting

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As such, the brief must guarantee consistency. in the content you offer. By providing a clear structure and precise information, you will also save time, in particular by limiting the back and forth of correction and validation between you and the service provider. If inspiration doesn't come right away, you will realize the best angle to bring to an article by analyzing your target's issues and.

.. writing your content brief. Just as a brainstorming meeting gives you Chinese Malaysia Phone Number List the preferred processing angles, writing the brief and the research you do upstream will clarify your strategy. And to help you, we have prepared a checklist for you. The checklist for a good writing brief A specification for web writing is not necessarily a 25-page document. It should help clarify the most important points.




And at the same time, give your service provider the opportunity to respond precisely to your vision of the article and avoid any misunderstanding. To do this, your editorial brief must contain several precise data. These questions will help you identify them all:  Would you like to read a blog article on a specific topic? A product sheet optimized for the web? A corporate article? The desired content typology gives the general style of the writing, and facilitates the achievement of the content objective (marketing for conversion, storytelling, notoriety).