EFO is an improvement for email

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EFO is an abbreviation for Entry Form Optimization, and it refers to entry form optimization in Japanese. By improving email form pages such as inquiry and shopping cart pages to make them easier for users to operate, it becomes a method to appropriately guide visitors who had left due to complicated input to the results page. For example, today's homepages are increasingly accessed not only from computers but also from smartphones, and if you create a homepage without taking smartphone users into consideration, you will end up with an email form that is difficult for smartphone users to fill out.


Users these days know that the content they are interested in is not limited to Australia WhatsApp Number your company, but that rival sites are selling similar services and products. They will not take any action that will lead to results. Therefore, by implementing EFO and improving the problems with email forms, you can reliably guide visitors who meet your needs to the results page, which you have missed so far, thereby maximizing the results of your homepage. You can do that. In addition, it is said that the quality of content is important to improve the results of a homepage, but improving just one page rarely results in a dramatic increase in results. Is required.






However, with EFO, it is possible to improve the results of your homepage just by improving one email form page, so it can be said to be a highly cost-effective measure. How to implement EFO First check the access analysis results EFO should not be implemented blindly.  form pages that are not getting results, and if you implement it when you are not getting results from the homepage for some reason, you may end up implementing EFO even though it is not necessary, or you may end up not receiving any results.