E-commerce, the opportunity in the face of the Covid-19 crisis

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Consumer behavior has changed, according to e-bit, a company specializing in measuring the reputation of virtual stores, more than 50 million Brazilians have already made purchases online. Being able to buy whenever you want, without having to face traffic, find parking and wait in long queues to pay, are just some of the many advantages that e-commerce offers. As I said, virtual stores are open 24 hours a day, making it possible to purchase at any time of the day and, currently, this has been the biggest advantage. Due to the COVID-19 outbreak, decrees and sanctions were imposed on businesses, which had to close their doors. In view of all the current difficulties, Brazilian virtual stores are registering enormous growth compared to the same period last year.


The Brazilian Electronic Commerce  phone database Association (ABComm) carried out a study showing that segments such as food and beverages grew 110.08%. Health grew 111%. There is a great possibility of overcoming this crisis, even for small business owners. Anyone who thinks that to start selling online is necessary to develop a complex website full of functions is mistaken. There are platforms such as Nuvem Shop and Loja Integrada UOL that offer free plans for you to start your E-commerce, they are intuitive tools, where you only have to register the store data and products.



In addition to this facility, you have the possibility of expanding your store, changing plans according to growth and countless benefits, integrations with apps, such as Mercado Pago, PayPal, Google Ads, Facebook Ads and many others. The pandemic still brings a lot of uncertainty to the Brazilian economy and today's data may not be the same as tomorrow's, but e-commerce is proving to be effective at this moment, in fact, no e-commerce has yet closed by decree.