SaaS companies to understand what problems

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To convert contacts you will use the dissemination of content at an organic level hence the importance of having good SEO optimization as well as dissemination through paid media, such as Google Ads, LinkedIn Ads, Facebook IG Ads Youtube, etc. ANDducation Once you have managed to convert leads, you will have to educate them or take them by the hand throughout their purchasing journey so that they become customers. To do this you have to rely on  metrics  Lead Scoring  This metric is based on the qualification of each of your leads by assigning points as they progress through their buyer journey.


It helps you get an idea of ​​the maturity of each lead and take action accordingly. Lead A Complete List Of Unit Mobile Number List nurturing  As its name indicates, this metric deals with the nutrition of leads, in other words, it is a process in which a relationship is established with the contact, whether through email, telephone or others with the aim of making it progress within the clients life cycle, with new content, solutions to problems, help services, demos that allow them to understand how your software works, etc. For this phase, it is ideal in the case of your audience faces and disseminate content such as tutorials, free demos, or best practices to help them solve them, in this way you are establishing a genuine relationship with them. your leads and accompany them hand in hand so that they complete their life cycle and become customers.





Bannerblog Closing and loyalty After the lead nurturing process you will already know exactly what the needs, problems and objectives of your contacts are, so you have to try to sell your service and close the sales cycle. But you dont have to ignore customer loyalty after having closed that cycle, since the objective is for them to become ambassadors of your brand, to recommend your services to other potential customers and to create a lasting relationship with them. . To do this, it is necessary to have a Customer Experience strategy that allows you to obtain reviews and feedback on the effectiveness of your services.