American market

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When it comes to e-commerce, the US is a giant. It is the world's largest economy with a population of approximately 330 million and a gross domestic product of US$20.936 trillion. And its e-commerce volume is expected to reach $762.7 billion in 2020, with a global market share of 17.8%.


Even more impressive, online shoppers in the US make up 77.3% of the total population. That means nearly 4 out of 5 people in the US shop online. They are also big spenders, with annual online consumption per capita of around $3,000.

So if you want to start or grow an e-commerce business, the US is definitely a market to consider. With the right strategy, you can take advantage of the rich opportunities.

Curious about what the e-commerce landscape looks like in the US? Check out our infographic below for a snapshot.

E-commerce in the US: an infographic view

The US is the world's largest economy with a gross China WhatsApp Number List domestic product of $20.936 trillion. In 2020, the volume of e-commerce in the country was 762.7 billion US dollars.

Online shoppers in the US make up 77.3% of the total population. Annual online consumption per capita in the United States is approximately $3,000.

Some of the most popular e-commerce categories in the US are:

Clothing and apparel
Electronics
Furniture and household items
Products for health and beauty
Sports and outdoor equipment
If you want to start or grow an e-commerce business, the US is a great market to consider. With the right strategy, you can take advantage of the rich opportunities.